|
The client needed insights into the significance
of key clinical findings on the dynamics of tumor
markets and on the future market prospects of
the covered companies.
This would require reviewing and assessing the
importance of presented data across five tumor
types and 12 technologies.
The client engaged MattsonJack for analysis and
expert opinions on key oncology presentations,
posters and abstracts from one of the largest
annual oncology meetings.
|
MattsonJack staff reviewed the meeting schedule,
identified key clinical findings, and assigned
coverage of important topics and sessions to more
than 15 MattsonJack meeting attendees.
MattsonJack staff held an internal review to
determine the importance and market impact of
key data (positive and negative) presented at
the conference.
MattsonJack senior staff participated in a conference
call with the client's top managers and constituents
to present impressions of the meeting and highlighted
the advances, winners and losers.
|